Two New Zealand wineries in world’s top 10 most admired wine brands

Villa Maria is the 8th most admired wine brand according to the Drinks International survey. (Photo: Villa Maria Twitter)

Drinks International have conducted their annual survey to find out which are the world’s most admired wine brands. They polled wine professionals, journalists, educators and MWs and asked them to make three votes from the list of previous winners or to put forward their own suggestion if the name is not on the list. I am one of the panel of Academy Members and have been voting for several years. Before casting our votes we are asked to consider the following five points:

Four New Zealand brands appeared in the top 50, while two made the top 10.
  • The wine is of consistent or improving quality
  • It reflects its region or country of origin
  • It responds to the needs and tastes of its target audience
  • It is well marketed and packaged
  • It has a strong appeal to a wide demographic

Votes for solely sparkling and fortified wines were excluded this year, so only still wines were considered by the judges.

Four New Zealand brands appeared in the top 50, while two made the top 10. They are:

Position Winery Change from last year
8th Villa Maria Up 4 places
9th Felton Road Up 4 places
14th Cloudy Bay Up 10 places
27th Oyster Bay Up 19 places

It’s encouraging to see that every New Zealand wine is on the rise.

The top three wines occupied the same positions last year. They were:

  1. Torres
  2. Conch Y Toro
  3. Penfolds

You can access the full list here at the Drinks International website.

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One thought on “Two New Zealand wineries in world’s top 10 most admired wine brands”

  1. Philip Corbishley Barker says:

    Congratulations to you both; Huon Hooke and Bob Campbell.
    I have always enjoyed and respected your knowledge and views on wine.
    Thank you for this communication.

    Kind regards,
    Philip Barker,
    Melbourne.

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