The $100 plus pinot club

Gibbston Valley Wines (Photo: Gibbston Valley Wines)

“We’ve got low inflation, the wine industry has never been more competitive, and yet prices of our top wines keep moving up. It’s like a battle among the premium producers to see who can charge the most. I reckon there are now more than fifty pinot noir labels priced above $100.”

Ranted a wine enthusiast acquaintance recently.

While I have some sympathy with his viewpoint a quick check on my database revealed the following members list in the $100+ pinot club. I found 21 wines. Any missing?

Any guesses about when the membership might swell to 50?

4 thoughts on “The $100 plus pinot club”

  1. Nik says:

    Hi Bob,
    the story really has to be what do these sort of wines cost to produce and if they represent value.
    If you take any of the quality producers here who yield incredibly low, use highly skilled staff, use expensive barrels and then wonder are they getting rich from their endeavours. I’d suggest not – in fact the cost to produce great Pinot noir is incredibly high and the service that they are doing to the rest of the NZ producers in building reputation. Compare the quality of these wines with great Pinot Noir from any other country in the world and you can see that value- especially Burgundy- so it isnt a value issue. When the cost to fill your car with petrol matches the cost of a handmade wine that is only made in the best years then it is in fact a bargain.

    There is always the risk of pricing on reputation rather than quality and there a couple of wines in New Zealand that i’m sure that could be levelled at. However the vast majority of wine in the list above comes from people who have done the work. Perhaps it is the Protestant nature of New Zealanders that prefer only an egalitarian nature of production, be it unbranded butter/lamb/milk powder where the competition is to produce the cheapest rather than the best.
    I’d suggest where people are paying too much is for commercial wines made in tank farms- better to have a gin and tonic than drink Obikwa.
    Above you see our best producers – Bell Hill, Rippon, Seresin, etc who are producing wine that is some of the best in the world because they are passionate about it and not for the profit. These producers should be celebrated for their work and service. Perhaps Bob could put his scores next to them if people are worried about value ? I’m off to spend $100 on filling my car with petrol and dream of the day when only multinational corporates supply wine that tastes exactly the same each year
    Cheers Nik

  2. John Phillips says:

    Cloudy Bay Te Wahi
    Gibbston Valley Le Maitre

  3. John Phillips says:

    Cloudy Bay Te Wahi. $105
    Gibbston Valley Le Maitre. $100

  4. AB says:

    Rippon Tinker’s Field, $105

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