Another small step toward authenticity

Seddon Statue in Parlimanent Grounds

(Photo: )

As far as I know New Zealand may, with the possible exception of China, be the only significant wine producing country yet to have a system that authenticates wine regions and sub-regions.

The lack of a system is already becoming a trade barrier. Felton Road (tastings) was unable to export their 2015 Bannockburn Riesling (tasting) to the EU because the wine was below the minimum permitted alcohol level of 8.5% vol. If we had a Geographic Indication system in place the wine would have been allowed to enter the EU. That must make us look a little Third World, at least in the eyes of the bureaucrats in Brussels.

Good news! On Thursday 17 March The Geographical Indications (Wines and Spirits) Amendment Bill was debated for the first time and will now go through the select committee process, including public submissions.

The Bill amends the Geographical Indications (Wines and Spirits) Registration Act, which was passed in 2006 but never brought into force.

“Giving New Zealand wine and spirit makers the ability to register regional names as geographical indications for their product will help protect their reputation and build value.”

Says Commerce and Consumer Affairs Minister Paul Goldsmith. He added,

“Geographical indications will give consumers confidence in a product’s authenticity, assuring them of its value for money.”

One thought on “Another small step toward authenticity”

  1. Damien says:

    The UK doesn’t have such a system either; but then again, you probably might consider it an “insignificant producer”, in country terms at least.
    Just the second most important market for your exports.
    Then again, if the UK votes to leave the EU on June 23rd, all those rules and regulations just might be a thing of the past before you know it. Hello “New Zealand Burgundy”?!
    Interesting times.

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