Portuguese drum up a wine video

I love the video that Portuguese winemaker Cristiano Van Zeller (pictured above) is using to promote his new entry-level red, Rufo, which Melbourne-based importer The Spanish Acquisition has just begun selling. Rufo, it seems, means ‘Drum’, and that’s the theme of the video.

I first met Cristiano in 1985 when he was in the port business. His family ’s wine company was the famous Quinta do Noval. He’s reinvented himself since then with Quinta Vale Dona Maria, which is one of the great pioneers of the new wave of Portuguese red wines from the Douro Valley, made using the traditional Portuguese port grapes, such as touriga francesca, touriga nacional, tinta amarela, tinta roriz, tinta barroca, souzao and more.

Cristiano calls Rufo a field blend, in other words, a mélange of all the varieties found in the vineyards. The 2013 is a character-filled, soft, ready-to-go, beautifully made red wine with a distinctly Portuguese personality (tasting). It’s $30 retail. Here’s the link to the video. 


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